OlamideIrojah
I'm a product person. I keep asking why until the real problem shows up, then I build what fixes it and stay to make sure it works. At QShop I lead product, helping 59,700+ businesses sell online and on WhatsApp. At Yoke Solutions (YSL) I lead platforms for government and business, like the NCC website and Ekiti State's jobs platform.
From why? → the real problem.Explore my work01 · Vision
I talk to users and the people who serve them. Where do they get stuck? What are they still doing by hand? What is it costing them? Often the real problem is not the one in the request. At QNotify, real order data showed the problem was much smaller than everyone assumed, so we changed direction.
02 · Build
I sketch, prototype, and test with real people before a team spends months on something. Then I write the plan and lead the build. That is how QShop cut onboarding drop-off from 70% to 45%, and how the NCC got a new website it formally accepted.
03 · Operate
04 · QShop · Product
05 · Yoke Solutions · Government & business
06 · Orpheez · Studio
07 · Freelance
Ideas, made
recognisable.
Five identities. Five different worlds. A collection of brand work across community, fashion, sport, and technology.
Explore brand design
Selected identities / 01—05