EdTech & agribusiness · Chief Operating Officer · June 2019 to November 2021
MyFarmbase Africa
Where the operator side of my work started.
01
01 · Context
MyFarmbase Africa trained people to start and run agribusinesses across West Africa. As COO I ran operations from the start.
02
02 · Scale
We grew to 9,000+ active users and supported the launch of 200+ profitable agribusinesses.
03
03 · Operations
Training cohorts ran on manual processes. I automated them, which cut administrative overhead by more than 50%.
04
04 · What it taught me
Understand the people, map the process, and find where the system breaks. I still work that way.
05
05 · Features & outcomes
◆ Active users
9,000+
◆ Agribusinesses
200+ launched
◆ Admin overhead
50%+ lower
Active users. Across West Africa.
Agribusinesses. Profitable businesses supported.
Admin overhead. Through automated cohort operations.
SPEC 25 · MYFARMBASE AFRICA · OLAMIDE IROJAH · REV 2026.06